photo credit: DFree // Shutterstock

Power couple Ciara and Russell Wilson have just released their couple’s fragrance not too long ago and ae now on to the next thing which is a fashion line! This fashion line is called “The House Of LR&C.” The fashion house, which launched on Tuesday, is named for “love, respect, and care,” as well as “love, Russell and Ciara.” Their goal is “democratizing fashion” by making the traditionally exclusive industry more accessible, especially to young consumers. The House of LR&C comprises Wilson’s existing men’s apparel line, Good Man Brand, and their new inclusive, sustainable streetwear brand, Human Nation. Just when you thought this couldn’t get any cuter, in addition to an emphasis on environmental sustainability, 3% of each purchase goes to the Why Not You Foundation, which Wilson founded in 2014. It supports efforts on education access, poverty reduction and children’s health.